Eventually, order qualifiers become order winners.

Name: Eventually, order qualifiers become order winners.
Brand: Quizplus
Rating: 4.9 (32 reviews)

Question

Quizplus · Accepted Answer

Order qualifiers are the minimum standards or criteria that allow a product to be considered by customers, while order winners are the factors that actually persuade customers to choose one product over another. They serve different roles in the purchasing decision process and do not necessarily evolve from one to the other.

Eventually, Order Qualifiers Become Order Winners