The Nielsen ratings,compiled by AC Nielsen Media Research,are an example of which type of research?

Question

Quizplus · Accepted Answer

Nielsen ratings are syndicated research because they are conducted and released to multiple clients on a regular basis, rather than being specifically designed and conducted for one client (custom research) or for a one-time project (ad hoc research). They also involve quantitative data collection and analysis, rather than qualitative research methods.

The Nielsen Ratings,compiled by AC Nielsen Media Research,are an Example