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Bell Weddings Was the Company That Pioneered the Wedding Planning

Question 126

Multiple Choice

Bell Weddings was the company that pioneered the wedding planning industry.The owners realized that customizing weddings to the wishes of the families,taking charge of the responsibilities,and creating a day that is memorable for clients was an incredible business venture.The case of Bell Weddings illustrates the value of _____.


A) organizational vulnerabilities
B) the first mover strategy
C) operating plans
D) portfolio analysis

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