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Match the advertising pioneers with their contribution to the field.
-N.W.Ayer & Son

Question

Quizplus · Accepted Answer

N.W.Ayer & Son was the first full-service modern ad agency.

Answer: B
 Quaker Oats, represented by N.W.Ayer & Son, was the first cereal company to register a trademark.

Answer: C
 Ivory Soap, represented by N.W.Ayer & Son, was one of the first brand names.

Answer: D
 While N.W.Ayer & Son was a pioneer in advertising, it was not the prototype of the first ad agency.

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