A business plan ________.
A) is a set of managerial guidelines used only to match resources and needs
B) is sometimes called a tactical plan
C) includes the decisions that guide the entire organisation or its business units
D) is a document that describes the marketing environment
E) is another name for a SWOT analysis
Correct Answer:
Verified
Q1: The first step in strategic planning is
Q2: Functional planning typically includes _.
A)a broad five-year
Q3: _ focuses on day-to-day execution and includes
Q4: _ are areas of business within a
Q6: Which of the following actions would not
Q7: _ is the managerial decision process that
Q8: The acronym SBU stands for _.
A)standard business
Q9: Strategic objectives must _.
A)be realistic
B)be specific
C)include a
Q10: The functional planning that is done in
Q11: Determining monthly sales quotas and the number
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