In Learning from Experience: "Lowe's Companies,Inc. ," the organization sought to retain the professional builders as a customer by:
A) installation services
B) increasing the line of do-it-yourself books
C) entering a joint venture with Kobalt brand professional tools
D) appealing to Baby Boomers

Question

Quizplus · Accepted Answer

The article mentions that Lowe's entered a joint venture with the Kobalt brand to offer professional-grade tools, which was a strategy to retain the professional builders as customers. None of the other options mentioned in the question are specifically discussed in the article as strategies to retain professional builders.