Economies of scale occur when average total costs decrease at higher levels of output.
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Q16: Strategic positioning is a useful starting point
Q17: Porter's generic strategies may also be called
Q18: Successful differentiation enables firms to set prices
Q19: Economic logic influences strategic positioning choices.
Q20: The generic strategies that derive from the
Q22: Focused differentiation targets unique products to relatively
Q23: Firms operating above the minimum efficient scale
Q24: Greater scale discourages the use of more
Q25: The smaller the differentiation, the smaller the
Q26: Large-scale operations lead to greater flexibility and
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