Two frameworks that managers find useful in gaining an understanding of their competitors are competitor analysis and ________.
A) PESTEL analysis
B) stakeholder analysis
C) I/O analysis
D) strategic-group analysis

Question

Quizplus · Accepted Answer

The question asks for a framework that managers find useful in understanding their competitors, and two options are given: competitor analysis and [blank]. PESTEL analysis and stakeholder analysis are not specifically geared towards analyzing competitors. I/O analysis, while relevant to understanding the broader industry context, does not necessarily provide a detailed understanding of specific competitors. Therefore, the best choice is D: strategic-group analysis, which involves examining the different groups or clusters within an industry based on factors such as market share, product offerings, and geographic scope. This framework can help managers identify their main competitors and assess their relative strengths and weaknesses.

Two Frameworks That Managers Find Useful in Gaining an Understanding