Coding in content analysis involves the logic of _____. In content analysis, as in other research methods, researchers must refine their conceptual framework and develop specific methods for observing in relation to that framework.

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A. This is an incorrect answer because for all research methods, conceptualization and operationalization typically involve the interaction of theoretical concerns and empirical observations. If, for example, you believe some newspaper editorials support liberal crime policies and others support conservative ones, ask yourself why you think so. Read some editorials, asking which ones are liberal and which ones are conservative. As in other decisions relating to measurement, the researcher faces a fundamental choice between depth and specificity of understanding.
B. This is an incorrect answer because for all research methods, conceptualization and operationalization typically involve the interaction of theoretical concerns and empirical observations. If, for example, you believe some newspaper editorials support liberal crime policies and others support conservative ones, ask yourself why you think so. Read some editorials, asking which ones are liberal and which ones are conservative. As in other decisions relating to measurement, the researcher faces a fundamental choice between depth and specificity of understanding.
C. The correct answer is "C" because for all research methods, conceptualization and operationalization typically involve the interaction of theoretical concerns and empirical observations. If, for example, you believe some newspaper editorials support liberal crime policies and others support conservative ones, ask yourself why you think so. Read some editorials, asking which ones are liberal and which ones are conservative. As in other decisions relating to measurement, the researcher faces a fundamental choice between depth and specificity of understanding.
D. This is an incorrect answer because for all research methods, conceptualization and operationalization typically involve the interaction of theoretical concerns and empirical observations. If, for example, you believe some newspaper editorials support liberal crime policies and others support conservative ones, ask yourself why you think so. Read some editorials, asking which ones are liberal and which ones are conservative. As in other decisions relating to measurement, the researcher faces a fundamental choice between depth and specificity of understanding.

Coding in Content Analysis Involves the Logic of _____