A form of selling with the goal of developing a plan of action that establishes, builds, and maintains a long-term relationship with customers is called

Question

Quizplus · Accepted Answer

The description matches the concept of relationship selling, which emphasizes on establishing and maintaining a long-term relationship with customers. The other options are not appropriately describing this approach to selling. Long-term selling and direct selling focus primarily on making a sale occur. Strategic selling emphasizes on identifying key decision-makers and creating a competitive advantage. Consultative selling involves solving customer problems and helping them to achieve their goals.

A Form of Selling with the Goal of Developing a Plan