Vendarama,a specialty manufacturer of DVD and CD vending machines located in Hamilton,Ontario,has experienced meteoric growth over the past couple of years.Demand for its innovative and unique vending machines has been strong in major urban areas of the country and internationally.Vendarama has approached TJ Associates for a business loan to assist with expansion.According to the BCG model,how would TJ view Vendarama?

Question

Quizplus · Accepted Answer

According to the BCG model, Vendarama would be viewed as a "star." This is because it is experiencing high growth and has a strong market share in a rapidly growing industry. As a result, it is likely generating substantial profits and has significant potential for continued expansion. This makes it an attractive investment opportunity for TJ Associates.

Vendarama,a Specialty Manufacturer of DVD and CD Vending Machines Located