In what context does Bauman argue that New Age religions have emerged?

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Bauman argues that New Age religions have emerged in the context of the rise of individualism, consumerism, and the search for identity. These religions offer a way for individuals to find meaning and purpose in a rapidly changing and uncertain world. They also often emphasize personal transformation and spiritual growth as a way to navigate the challenges of modern life.

In What Context Does Bauman Argue That New Age Religions