Without a doubt, the most important tool of differentiation is:
A) the product's image.
B) the brand.
C) the product's features.
D) perceptual mapping.
E) the product's price.

Question

Quizplus · Accepted Answer

The brand is the most important tool of differentiation as it encompasses the overall identity and perception of the product, influencing consumer choice and loyalty.

Without a Doubt, the Most Important Tool of Differentiation Is