A ________ strategy is often used for situations in which both local responsiveness and cost reduction are needed.
A) product development
B) contingency
C) transnational
D) diversification

Question

Quizplus · Accepted Answer

The transnational strategy balances local responsiveness and cost reduction by combining both global integration and local responsiveness. This approach requires companies to have a strong centralized management team and decentralized decision-making capabilities in different regions or countries. This approach enables companies to leverage the benefits of a global corporate structure while also being responsive to local market needs. Product development and diversification strategies focus on introducing new products or entering new markets, while contingency strategies are reactive measures to unforeseen events.

A ________ Strategy Is Often Used for Situations in Which