Online retailers like Zappos or Amazon try to differentiate their offering primarily by being more efficient than competitors.

Name: Online retailers like Zappos or Amazon try to differentiate their offering primarily by being more efficient than competitors.
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Online retailers like Zappos or Amazon differentiate themselves by providing a seamless shopping experience, with fast delivery and a wide selection of products. Being more efficient than competitors is one way they achieve this.

Online Retailers Like Zappos or Amazon Try to Differentiate Their