Regarding product life cycles, which of the following statements is NOT true?
A) A fashion is even more short lived than a fad.
B) Fashion-related products tend to have short life cycles.
C) Rapid changes in technology often lead to shorter product life cycles.
D) Product life cycles seem to be getting shorter in both consumer and business product markets.
E) All of the above are true.

Question

Quizplus · Accepted Answer

A fashion is not necessarily more short lived than a fad. In fact, a fashion can last for years or even become a permanent style trend, while a fad is usually a short-lived craze.

Regarding Product Life Cycles, Which of the Following Statements Is