Xavier,a recent college graduate,is thinking of investing in a home health care business.He believes this will be a profitable venture because of the increasing number of people in the U.S.that will be over 60 in the near future and more likely to need this type of service.This accurately describes a demographic trend that will affect his business choice.
When scanning the social environment for opportunities and threats,business professionals study demographic changes in their respective markets.Demographic changes can have a significant impact on business choices and career opportunities.

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Demographic changes can have a significant impact on business choices and career opportunities, so it is important for business professionals to study demographic trends when scanning the social environment for opportunities and threats. The increasing number of people in the U.S. who will be over 60 in the near future and more likely to need home health care is an example of a demographic trend that could affect Xavier's business choice.

Xavier,a Recent College Graduate,is Thinking of Investing in a Home