A researcher used five Likert items to make up an attitude toward cross-functional teams in the workplace. Two of the items were worded negatively, so the research changed the values of those items by subtracting their value from 6. What is this researcher doing?
A) reverse coding
B) cross-validating
C) data reduction
D) inverting the items

Question

Quizplus · Accepted Answer

The researcher is performing reverse coding by changing the values of the negatively worded items. This is done to ensure that all the items have the same directionality, as a higher score on all items indicates a more positive attitude towards cross-functional teams.

A Researcher Used Five Likert Items to Make Up an Attitude