Marketers are now utilizing smartphones to connect with their customer base.According to the Connecting through Social Media box,what is the most effective way to engage customers?

Question

Quizplus · Accepted Answer

Combining different elements of social media and allowing the customer to redeem rewards is the most effective way to engage customers. This approach utilizes the benefits of social media and incentivizes customers to participate, increasing engagement and loyalty. The other options, such as bombarding customers with text ads or cold calling them, are more likely to annoy or frustrate customers rather than engage them. Secretly watching where customers are shopping would also be a violation of their privacy.

Marketers Are Now Utilizing Smartphones to Connect with Their Customer