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Nolan and Colleagues (2008)conducted a Study on the Effectiveness of Various

Question 23

Multiple Choice

Nolan and colleagues (2008) conducted a study on the effectiveness of various messages on energy conservation.They found that ____ was most effective at motivating people to reduce their energy consumption.


A) emphasizing the money they would save
B) explaining the benefits to society
C) explaining that they were protecting the environment
D) telling them that their neighbors were doing it

Correct Answer:

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