An entrepreneur may lose the exclusive right to a trademark if it loses its unique character and becomes a generic name or if the company abandons its trademark by failing to market the brand adequately.

Question

Quizplus · Accepted Answer

This is a true statement. A trademark can lose its exclusive rights if it becomes a generic name and is no longer distinctive to the original company. Additionally, a company can lose the rights to a trademark if they abandon it by failing to use or market the brand adequately.

An Entrepreneur May Lose the Exclusive Right to a Trademark