Mike had recently finished his accounting degree, and was considering which professional journals he should subscribe to in his career. He purchased two journals and read all the articles in each one, then made his decision. His behavior is an example of:

Question

Quizplus · Accepted Answer

Mike's behavior is an example of limited information search strategies, as he only subscribed to and read articles from two journals before making his decision. He did not conduct extensive research or consider a wide range of options before making his choice.

Mike Had Recently Finished His Accounting Degree, and Was Considering