In which of the following instances are industry members not subject to stronger competitive pressures from substitute products?
A) The costs to buyers of switching over to the substitutes are low.
B) Buyers are dubious about using substitutes.
C) The quality and performance of the substitutes is well matched to what buyers need to meet their requirements.
D) Buyer brand loyalty is weak.
E) Substitutes are readily available at competitive prices.

Question

Quizplus · Accepted Answer

When buyers are dubious about using substitutes, they are less likely to switch, reducing competitive pressure from substitutes.

In Which of the Following Instances Are Industry Members Not