Women and men are most likely to be attracted to strongly gender-typed mates in cultures characterized by

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In cultures characterized by gender inequality, traditional gender roles are more strongly enforced, leading to a preference for strongly gender-typed mates. This is because gender-typed traits are valued and reinforced in these cultures, and individuals who conform to traditional gender roles are often seen as more attractive or desirable.

Women and Men Are Most Likely to Be Attracted to Strongly