Your ________ is a concise communication of your strategy including your business definition, purpose, and your competitive advantage.
A) target market analysis
B) business plan
C) values statement
D) mission statement

Question

Quizplus · Accepted Answer

A mission statement is a brief statement that defines the purpose of an organization and its goals. It communicates the business definition and competitive advantage of the company. While a business plan includes a strategy, it is a more extensive and detailed document that covers financial projections and operational plans. A values statement communicates the core beliefs and principles that guide an organization's actions, but it may not necessarily communicate the business definition and competitive advantage. Target market analysis is a research process that helps organizations identify and understand their potential customers, but it does not communicate the overall strategy of the organization.

Your ________ Is a Concise Communication of Your Strategy Including