A salesperson selling ________ to ________ would most likely need the most extensive product and company knowledge.
A) skis; consumers
B) jewelry; retailers
C) televisions; consumers
D) computers; small businesses
E) rocket components; engineers

Question

Quizplus · Accepted Answer

In general, consumer-goods salespeople require less information about the technical nature of their products; however, selling high-technology products to highly knowledgeable industrial buyers requires extensive knowledge.

A Salesperson Selling ________ to ________ Would Most Likely Need

A Salesperson Selling to Would Most Likely Need