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The Exxon Mobil Speedpass Allows Customers to Fill Their Tanks

Question 33

Multiple Choice

The Exxon Mobil Speedpass allows customers to fill their tanks by waving a token,embedded with an RFID device,at a gas-pump sensor.This is an example of __________.


A) data-driven marketing
B) a distribution channel
C) inventory control
D) a marketing channel

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