Peter is the marketing head of DigitAdsUs, a renowned digital marketing company, known for its innovative marketing strategies. When being quizzed on his definition of a "perfect marketer," Peter responded with reference to his team members and stated that Roger's out of the box thinking, Steve's communication abilities, Jessica's innovative designs, and Jane's technical prowess would reflect the qualities of a "perfect marketer." Which of the following would best describe Peter's definition of a "perfect marketer"?
A) social loafing
B) cohesiveness
C) synergy
D) representativeness bias
E) bandwagon effect

Question

Quizplus · Accepted Answer

Peter's definition of a "perfect marketer" reflects the concept of synergy, where the combined efforts and strengths of a team member lead to a better outcome than individual efforts. Roger's out-of-the-box thinking, Steve's communication abilities, Jessica's innovative designs, and Jane's technical prowess all represent different strengths that, when combined, create a synergy that helps the team achieve success.

Peter Is the Marketing Head of DigitAdsUs, a Renowned Digital