Carmex partnered with LeBron James by using which of the following social media to generate traffic to its site in an attempt to increase its customer base?
A)YouTube
B)LinkedIn
C)Facebook
D)Twitter
E)Pinterest

Question

Quizplus · Accepted Answer

While Carmex could use multiple social media platforms, Twitter is the most suitable option for generating traffic to its site because it is ideal for real-time engagement and concise messaging. Twitter also has a larger userbase than LinkedIn and Pinterest, making it more efficient for reaching a vast audience. Additionally, LeBron James is a high-profile athlete with millions of Twitter followers, making him an effective partner for promoting the Carmex brand through Twitter.

Carmex Partnered with LeBron James by Using Which of the Following