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book Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch cover

Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch

النسخة 10الرقم المعياري الدولي: 978-0078028977
book Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch cover

Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch

النسخة 10الرقم المعياري الدولي: 978-0078028977
تمرين 5
Discuss the opportunities and challenges facing marketers with regard to the use of mobile marketing. What are some of the ways marketers can use mobile marketing as part of their IMC program?
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Mobile marketing is marketing through th...

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Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch
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