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book Marketing 16th Edition by William Pride,Ferrell cover

Marketing 16th Edition by William Pride,Ferrell

النسخة 16الرقم المعياري الدولي: 978-1111526191
book Marketing 16th Edition by William Pride,Ferrell cover

Marketing 16th Edition by William Pride,Ferrell

النسخة 16الرقم المعياري الدولي: 978-1111526191
تمرين 9
For each of the following products, identify brand competitors, product competitors, generic competitors, and total budget competitors.
a. Chevrolet Tahoe
b. Levi's jeans
c. Travelocity
التوضيح
موثّق
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Marketing 16th Edition by William Pride,Ferrell
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