Cengage Advantage Books: Law for Business 18th Edition by John Ashcroft ,Janet Ashcroft

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Cutter Dodge advertised in the Honolulu newspapers, "$0 Cash Down!" and "New … GRAND CHEROKEE LAREDO" priced at "$229 Month 24 Mos. $0 Cash Down." The fine print stated sales were "on approved credit." In response, Mary and Thomas Pico went to Cutter's lot. One of the Laredos was on hand, and the Picos drove it. They tried to buy it, but the sales agent told them they would have to put down $1,400. They pointed out that the ad said no cash down was required for the Laredo. The agent said that offer was only for recent college graduates. The Picos sued. Was the ad an offer that the Picos could accept, forming a contract?