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Marketing Management 1st Edition by Greg Marshall,Mark Johnston
النسخة 1الرقم المعياري الدولي: 978-0073529790Marketing Management 1st Edition by Greg Marshall,Mark Johnston
النسخة 1الرقم المعياري الدولي: 978-0073529790 تمرين 3
Consider the Apple iPhone. Develop one complete action plan that addresses a marketing objective to gain more iPhones purchases from 50-year-old consumers. Be sure to complete all the elements of the action plan as shown in Exhibit 19.3 and the accompanying discussion.
Reference Exhibit 19.3:
Reference Exhibit 19.3:
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Sustainability in business refers to the...
Marketing Management 1st Edition by Greg Marshall,Mark Johnston
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