
Managerial Economics 2nd Edition by William Boyes
النسخة 2الرقم المعياري الدولي: 978-0618988624
Managerial Economics 2nd Edition by William Boyes
النسخة 2الرقم المعياري الدولي: 978-0618988624 تمرين 16
Why does a firm spend an enormous amount on advertising when the ads provide consumers virtually no information? For instance, what does the advertisement showing the Rock of Gilbraltar and suggesting that we should "own a piece of the rock" tell us?
التوضيح
Managerial economics:
It is an applicat...
Managerial Economics 2nd Edition by William Boyes
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