Business Driven Technology 6th Edition by Paige Baltzan

تمرين 5

Build Your Own Business
Netflix reinvented the video rental business using supply chain technology. Netflix is the largest online DVD rental service, offering flat-rate rental by mail and over the Internet to customers. Customers can create their own personal list of movie favorites and the DVDs are delivered by the US Post office from one of Netflix's warehouses. Customers can keep the DVDs for as long as they want and simply return them by mail to receive their next selection. Netflix's business is video rental, but it used technology to revamp its supply chain to completely disrupt the entire video rental industry. Define a way that you can revamp or reinvent your business using supply chain technologies.