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book Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush cover

Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush

النسخة 3الرقم المعياري الدولي: 978-0135078228
book Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush cover

Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush

النسخة 3الرقم المعياري الدولي: 978-0135078228
تمرين 11
Why does the nature of the scale (categorical or metric) being used matter when performing a differences test?
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Nature of the scale:
Scale is used to p...

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Basic Marketing Research with Excel 3rd Edition by Alvin Burns,Ronald Bush
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