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Cornerstones of Cost Management 2nd Edition by Don Hansen ,Maryanne Mowen
النسخة 2الرقم المعياري الدولي: 978-1111824402Cornerstones of Cost Management 2nd Edition by Don Hansen ,Maryanne Mowen
النسخة 2الرقم المعياري الدولي: 978-1111824402 تمرين 16
Customer Profitability, Life-Cycle Revenue
Refer to the original data in Problem 18-38. Fred Morton has just purchased a life insurance policy from Porter with premiums equal to $1,500 per year.
Required:
1. Assume Fred holds the policy for one year and then drops it. What is his contribution to Porter's operating income?
2. Assuming Fred holds the policy for three years, what is his contribution to Porter's operating income in the second and third years? Over a three-year period? What implications does this hold for Porter's efforts to retain policyholders?
Refer to the original data in Problem 18-38. Fred Morton has just purchased a life insurance policy from Porter with premiums equal to $1,500 per year.
Required:
1. Assume Fred holds the policy for one year and then drops it. What is his contribution to Porter's operating income?
2. Assuming Fred holds the policy for three years, what is his contribution to Porter's operating income in the second and third years? Over a three-year period? What implications does this hold for Porter's efforts to retain policyholders?
التوضيح
موثّق
موثّق
1)Compute the portion in operating incom...
Cornerstones of Cost Management 2nd Edition by Don Hansen ,Maryanne Mowen
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