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book Marketing 2014 17th Edition by William Pride,Ferrell cover

Marketing 2014 17th Edition by William Pride,Ferrell

النسخة 17الرقم المعياري الدولي: 978-1133939252
book Marketing 2014 17th Edition by William Pride,Ferrell cover

Marketing 2014 17th Edition by William Pride,Ferrell

النسخة 17الرقم المعياري الدولي: 978-1133939252
تمرين 2
For each of the following products, identify brand competitors, product competitors, generic competitors, and total budget competitors.
a. Chevrolet Tahoe
b. Levi's jeans
c. Travelocity
التوضيح
موثّق
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Marketing 2014 17th Edition by William Pride,Ferrell
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