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book Contemporary Marketing 15th Edition by Louis Boone, David Kurtz cover

Contemporary Marketing 15th Edition by Louis Boone, David Kurtz

النسخة 15الرقم المعياري الدولي: 9781111579715
book Contemporary Marketing 15th Edition by Louis Boone, David Kurtz cover

Contemporary Marketing 15th Edition by Louis Boone, David Kurtz

النسخة 15الرقم المعياري الدولي: 9781111579715
تمرين 6
What are the two factors that interact to create a person's perception of an object? How is this important for marketers?
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Perception:
Perception is the marketing...

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Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
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