expand icon
book Contemporary Marketing 15th Edition by Louis Boone, David Kurtz cover

Contemporary Marketing 15th Edition by Louis Boone, David Kurtz

النسخة 15الرقم المعياري الدولي: 9781111579715
book Contemporary Marketing 15th Edition by Louis Boone, David Kurtz cover

Contemporary Marketing 15th Edition by Louis Boone, David Kurtz

النسخة 15الرقم المعياري الدولي: 9781111579715
تمرين 8
Give an example of a straight rebuy and a modified rebuy. Why is new-task buying more complex than the first two buying situations?
التوضيح
موثّق
like image
like image

Straight rebuy:
Straight rebuying is a ...

close menu
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
cross icon