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Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
النسخة 15الرقم المعياري الدولي: 9781111579715Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
النسخة 15الرقم المعياري الدولي: 9781111579715 تمرين 2
Which of the four sales channels is each of the following salespeople most likely to use?
a. salesperson in a Macy's store
b. Coldwell Banker real estate agent
c. route driver for Keebler snack foods (sells and delivers to local food retailers)
d. technical support for HP
a. salesperson in a Macy's store
b. Coldwell Banker real estate agent
c. route driver for Keebler snack foods (sells and delivers to local food retailers)
d. technical support for HP
التوضيح
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موثّق
Sales channels:
The four sales channels...
Contemporary Marketing 15th Edition by Louis Boone, David Kurtz
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