expand icon
book Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell cover

Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell

النسخة 17الرقم المعياري الدولي: 978-1285895321
book Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell cover

Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell

النسخة 17الرقم المعياري الدولي: 978-1285895321
تمرين 22
How does an opinion leader influence the buying decision process of reference group members?
التوضيح
موثّق
like image
like image

An opinion leader is that person in a gr...

close menu
Marketing: Custom Edition for Texas A&M University 17th Edition by William Pride,Ferrell
cross icon