Selling 8th Edition by Stephen Castleberry,John Tanner

تمرين 8

How could you demonstrate the following products?
a. A textbook with a lay-flat cover (it stays open easily without having to hold it open) to a college professor.
b. The strength of a new metal stud to an industrial construction contractor.
c. A highly corrosion-resistant paint for bridges and overpasses to a group of civil engineers.