Business in Action 8th Edition by Courtland Bovee,John Thill

تمرين 23

Ethical Considerations. Life insurance can be one of the most complex purchases a consumer ever makes. It is also an expensive purchase and often sold by salespeople working on commission, which means they are motivated to make the sale. Whose responsibility is it to make sure purchasers understand the options available to them and understand all the details and ramifications of the specific policies they choose? Why?