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Advertising Promotion and Other Aspects of Integrated Marketing Communications 9th Edition by Terence Shimp, Craig Andrews
النسخة 9الرقم المعياري الدولي: 978-1111580216Advertising Promotion and Other Aspects of Integrated Marketing Communications 9th Edition by Terence Shimp, Craig Andrews
النسخة 9الرقم المعياري الدولي: 978-1111580216 تمرين 13
Select two advertising campaigns that have been on television for some time. Describe in detail what you think their creative message styles are.
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Advertisement 1: K's Special K program
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Advertising Promotion and Other Aspects of Integrated Marketing Communications 9th Edition by Terence Shimp, Craig Andrews
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