
BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
النسخة 19الرقم المعياري الدولي: 978-0078028984
BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
النسخة 19الرقم المعياري الدولي: 978-0078028984 تمرين 3
If a firm offers one of its brands in a number of different countries, would it make sense for one brand manager to be in charge, or would each country require its own brand manager Explain your thinking.
التوضيح
In order to build a strong brand culture...
BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
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