
BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
النسخة 19الرقم المعياري الدولي: 978-0078028984
BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
النسخة 19الرقم المعياري الدولي: 978-0078028984 تمرين 5
In your own words, discuss the integrated marketing communications concept. Explain what its emphasis on "consistent" and "complete" messages implies with respect to promotion blends.
التوضيح
Promotion is the method through which th...
BASIC MARKETING 19th Edition by William Perreault ,Joseph Cannon ,Jerome McCarthy
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