
Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
النسخة 3الرقم المعياري الدولي: 978-0073381060
Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
النسخة 3الرقم المعياري الدولي: 978-0073381060 تمرين 12
How does the channel captain idea differ among corporate, administered, and contractual vertical marketing systems with particular reference to the use of the different forms of influence available to firms
التوضيح
A channel captain is referred to that in...
Marketing: The Core 3rd Edition by Roger Kerin, Steven Hartley,William Rudelius
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