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book Contemporary Marketing 17th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 17th Edition by Louis Boone,David Kurtz

النسخة 17الرقم المعياري الدولي: 978-1305075368
book Contemporary Marketing 17th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 17th Edition by Louis Boone,David Kurtz

النسخة 17الرقم المعياري الدولي: 978-1305075368
تمرين 11
Explain why the following firms might choose a dual distribution strategy:
a. Netflix
b. Home Shopping Network
c. The Gap
التوضيح
موثّق
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Dual distribution strategy:
Dual distri...

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Contemporary Marketing 17th Edition by Louis Boone,David Kurtz
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