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book Contemporary Marketing 17th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 17th Edition by Louis Boone,David Kurtz

النسخة 17الرقم المعياري الدولي: 978-1305075368
book Contemporary Marketing 17th Edition by Louis Boone,David Kurtz cover

Contemporary Marketing 17th Edition by Louis Boone,David Kurtz

النسخة 17الرقم المعياري الدولي: 978-1305075368
تمرين 16
What are some benefits and drawbacks of using celebrity testimonials in advertising? Identify an ad that uses a celebrity's endorsement effectively, and explain why.
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Advertising is the foremost marketing fu...

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Contemporary Marketing 17th Edition by Louis Boone,David Kurtz
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